When I saw this chocolate bar at a Cupertino fruits-and-vegetables store, it unsettled me deeply. Talk about counter-intuitive marketing. Let's get a kid straight out of "Children of the Corn"and put her on a candy wrapper. For some reason I just had to buy this, even though I hate milk chocolate. I liked the way the manufacturers were using unease to make you buy something you normally associate with comfort or even pleasure. Was it the child's vacant expression? The saucer-eyed stare? The inscrutable cast of her lips? The fact that she seems to be staring upward into an infernal fire? The fact that she seems to be wearing foundation make-up?
Or is it the hideous wallpaper just behind her?
Next week I'm going to eat this. Just to get rid of it.